Retailers need to be innovative and stay connected in an omnichannel world in order to provide their customers a pleasant shopping experience.
Cart abandonment is the most common pain point of retailers both online and in physical stores. Shoppers stuck in an all to common situation like long checkout queue often end up reconsidering their purchase or abandon their shopping carts. In order to address this significant problem, retailers considered mobile technologies --- mobile POS system.
In the recent global research, it was found out that 60% of shoppers believe that stores who are equipped with mobile devices are capable of providing superior shopping experience. Furthermore, 58% of the respondents agree that store associates using mobile point of sale devices are in a better position to provide an improved service.
To meet the increasing shopper expectations, retailers added mobile payment, contactless payments (tap and wave cards), and NFC payments to the checkout process. Stores that are unable to offer advanced payment options are at risk of missing out on potential sales. Out of all the above mentioned, mPOS device emerged as a potential solution which can help manage the many payment options while offering far greater flexibility and personalisation. An mPOS device will empower front-line associates to have full visibility of a sale from beginning to end, allowing them to build stronger relationships and loyalty with customers.
It was projected that by the year 2021, 87% of retailers will integrate mPOS devices into their store operations to serve the tech-savvy customers. Technologies will definitely play a vital role in ensuring a tailored seamless shopping experience. Retailers must seriously take into consideration to implement a well-developed digital toolkit with the best technology tools to remain successful in the industry.
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