going through a digital transformation, and it is happening fast!
Shoppers are inspired to buy from businesses that offer mobile and easy shopping experiences—the ability to shop both in-store and online, use digital payments, and keep up-to-date with their favorite products and services online.
Enable Online Discovery
Research shows that consumers prefer using digital channels (business website or social media) when determining where to shop. Digital consumer discovery and marketing are critical more than ever in today's world of commerce.
Enhance the Buyer Experience
Having a positive and simplified shopping experience are important motivating factors for buyers when deciding where to shop. Offering such benefits online can motivate consumers to do business with you.
The following are consumers’ top shopping motivating preferences:
Influence of Digital Payments
Showing welcomed acceptance for digital payment methods can help shift more volume towards digital payments and potentially impact your business's bottom line.
As the change is happening, small and medium size businesses (SMBs) are taking advantage of the available digital tools, solutions and services to help improve sales, obtain new customers, and reduce costs.
Refer full infographic by Visa.
Businesses Stand to Lose Customers from Payment Friction at Check-out Posted on: 20-08-2018
According to a study by Payments Canada, 53% of Canadians who experience friction at the end of the path to purchase in store and online abandon a purchase.Read More
Why Startups Need to Make Payments Experience a Priority Posted on: 04-07-2018
Retail experienced the largest year to year growth and eCommerce represented 13% of total retail sales. That trend is only expected to grow. And if you’re a startup, it’s absolutely vital your payment experience is user-friendly.Read More
The Shift to a Digital Economy in Australia is Accelerating Posted on: 03-07-2018
Australian Payments Network's The Digital Economy milestones report reveals the shift to a digital economy in Australia is accelerating.Read More
80% of Australians Prefer Digital Payment Methods Posted on: 27-06-2018
One in five Australians prefer to use cash when making purchases and the majority of the country’s population is turning to digital payments - based on a new report from Colmar Brunton, commissioned by the Australian Taxation Office (ATO).Read More
6 Reasons to Use Multiple Payment Service Providers Posted on: 20-06-2018
Many merchants choose a single Payment Service Provider and then find themselves at a disadvantage if they can’t dynamically keep up with changing customer preferences. This is one of the many compelling reasons to work with more than one PSP.Read More
Top 10 Business Advantages of Accepting Payments Online Posted on: 07-06-2018
If you have created a website for selling some products or services, then implementing an online payment solution could be a good idea to increase your business prospects.Read More
$260 Billion are Recoverable through Checkout Optimisations Posted on: 21-05-2018
Based on a recent study by Baymard Institute, 28% of US onlineshoppers have abandoned an order solely due to a “too long/complicated checkout process.”Read More